Alison Stratten is co-author of 4 best selling business books, co-owner of UnMarketing Inc and co-host of The UnPodcast - the other half of that co, her husband Scott, who was named one of the Top 5 Social Media Influencers in the world by Forbes.com.
Alison’s books include QR Codes Kill Kittens, UnSelling, UnMarketing and the newly released UnBranding: 100 Branding Lessons for the Age of Disruption.
The book provides lessons from 100 branding stories that will challenge your assumptions about business today and teach valuable, actionable lessons.
Expect to learn three things in this episode, including:
UnBranding on Amazon: https://amzn.to/2QiqnRj
Listen on iTunes @ goo.gl/sMnEa0
Listen on Stitcher @ www.stitcher.com/podcast/future
Listen on Google Play @ bit.ly/FSGoog
Follow me on Instagram: @thesteveglaveski
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Your host and occasional cybernetic organism, Steve Glaveski, is committed to helping people better navigate the growing uncertainty that technology change brings, in order to survive, thrive, create more value for the world and lead more fulfilling lives.
Steve is the CEO and co-founder of innovation accelerator Collective Campus, founder of children's entrepreneurship program Lemonade Stand, author of Amazon best-seller The Innovation Manager's Handbook and the Wiley book, Employee to Entrepreneur, investor in blockchain based fractional property investment platform Konkrete and is a keynote speaker and startup advisor.
When not fighting T-1000s Steve can be found in the gym, hiking, skating at the beach, attempting standup comedy, at a heavy metal show or socially lubricating at a whisky bar.